Asus has unleashed a new lineup of notebooks which are coated in Moso bamboo. In case you haven't already guessed, save the earth is the aim with the Bamboo Series.

The ASUS Bamboo Series is a major milestone for ASUS and the IT industry at large, as it signals the coming of age of green technologies that are no longer confined to the conceptual realm, and that are implementable on a mass production scale. It also serves as a tangible manifestation of ASUS' commitment to continually bolstering its green capabilities. Finally, it is proof positive that meeting the demands of modern computing can be reconciled with the need to preserve the Earth, especially when a green mentality has become deeply ingrained in the solution provider's culture – just as it has at ASUS.

The first thing about the ASUS Bamboo Series notebook that commands immediate and unfailing attention is its artisan-grade Moso bamboo paneling, which is crafted with the precision and care typically associated with bamboo instruments and arts and crafts. The organic tactility, refreshing scent and minimalist aesthetics of bamboo lend the ASUS Bamboo Series notebook an arresting aura of spirituality, warmth and old world charm that synthetic materials and cold, impersonal metals will struggle to replicate. With every touch, users will be able to feel the difference – the bamboo gives an instant sense of familiarity, just like the sensation one would get from running one's fingertips across furniture.