Activision Blizzard acquire FreeStyleGames
The publisher would no doubt be thrilled with a fraction of that success coming from its latest acquisition, as today Activision Blizzard announced the purchase of music game-oriented studio FreeStyleGames. Fresh off its work on the critically panned rhythm dancing game B-Boy, FreeStyleGames has been charged with developing localized downloadable content for the Guitar Hero franchise and is also at work on a new intellectual property in the rhythm genre.
“Activision Publishing is the undisputed leader in the music-based games, and we see tremendous opportunity for continued growth, particularly in Europe,” Activision Publishing president and CEO Mike Griffith said in a statement. “An important part of our European growth strategy is to work with local developers and provide music content that resonates with the market.”