Intel confirm Core i7 branding for Nehalem chips
Intel Corporation announced today that desktop processors based on the company’s upcoming new microarchitecture (codenamed “Nehalem”) will be formally branded “Intel? Core? processor.” The first products in this new family of processors, including an “Extreme Edition” version, will carry an “i7” identifier and will be formally branded as “Intel? Core? i7 processor.” This is the first of several new identifiers to come as different products launch over the next year.
Products based on the new microarchitecture will deliver high performance and energy efficiency. This “best of both worlds” approach is expected to extend Intel’s processor leadership in future mobile, desktop and server market segments.
“The Core name is and will be our flagship PC processor brand going forward,” said Sean Maloney, Intel Corporation executive vice president and general manager, Sales and Marketing Group. “Expect Intel to focus even more marketing resources around that name and the Core i7 products starting now.