GTA IV busts two Guinness World Records
Today, that claim became as official as it’s likely to get. The Guinness World Records committee has announced that GTAIV has set new records for Highest Grossing Video Game in 24 Hours and the Highest Revenue Generated by an Entertainment Product in 24 Hours.
Pegging GTAIV’s first-day figures at 3.6 million units and $310 million in cash, Guinness Records matched up Rockstar’s open-world crime spree to other major releases. According to the record-tracking group, Bungie and Microsoft’s Halo 3 previously held the fastest-selling video game record with $170 million in its first 24 hours. Spider-Man 3’s box-office debut of $60 million last May held the theatrical movie title, whereas the final book in J.K. Rowling’s children’s fantasy epic, Harry Potter & The Deathly Hallows, tallied $220 million in day-one sales.